Creative & Art Director | Producer | AdOps & Trafficker | Marketing | Cloud AWS |Industrial Design | Photography | Vibe Coder| Digital Communication |
_{Mexico City, Mexico}

_{Verified Credentials}

👋 About me

Visual and creative thinker with over a decade of experience bridging design, production, digital marketing, and art direction. I work at the intersection of aesthetics and data: from storytelling and museum curation to campaign performance, audience segmentation, and ROI optimization.

My approach is holistic: research, conceptualize, produce, and measure. I move comfortably between the design studio, the edit suite, the Ads dashboard, and the cloud console.

🧰 Stack & Skills

Creative & Design Art Direction · Editorial Design · UI / Mailings · Photography · Retouching · Cinematography

Marketing & AdOps Meta Ads · Google Ads · Messenger Ads · Audience Segmentation · Facebook Analytics · KPI & Reporting · Trafficking

Production Multidisciplinary team leadership · Productivity KPIs · Audiovisual production · Budget & timeline management

Tech AI Vibe Coding · Cloud Computing · Applied AI Architecture · AWS (Emerging Talent) · Web3 · Blockchain · CMS

🚀 Projects

🎨 ArtGuide — The Digital Connection to Culture

Mobile app redefining how museums share their permanent collections and temporary exhibitions.

Immersive exploration of collections and artworks Personalized tours based on visitor interests Multimedia content, narratives, and interactive experiences Schedule of events, talks, and activities

🏛️ Advento — Art, Design & Architecture

Interdisciplinary platform born in 1995 under the concept of social architecture. A bridge between artisanal Mexico and contemporary design, activating aesthetics in social and territorial contexts.

🇮🇹🇲🇽 Forum Italia–México · La Casa Ideal

On-site structure created for the XXI International Exhibition of the Milan Triennale, with 18+ authors, companies, and institutions. An alliance between Mexican designers and Italian artisans: "Created in Mexico and made in Italy."

🎤 Speaking

Campus Party México — 2013

Talk: Influencers in Social Media — Gutenberg Stage Speaker at one of the world's largest internet events, covering the rise of social media influencers and their impact on digital culture.

Congreso Creatura — Cultura Creativa · UO Universidad de Oriente — 2013

Talk: Strategic Optimization in Social Media: Current Trends and Practices Shared insights on the impact of social media in marketing strategies, covering data analytics, user engagement, and emerging trends across social platforms.

🌐 Languages

Spanish — Native English — Full professional proficiency

_{"The past as condition and the present as agent."}